“This shows very, very, very well the need for transparency and traceability,” says a study author, Patricia Villarrubia-Gómez, a plastic pollution researcher at the Stockholm Resilience Centre. “[We need] to know who is producing what, so they can take responsibility, right?” The branded half of the plastic was the responsibility of just 56 fast-moving consumer goods multinational companies, and a quarter of that was from just six companies.
The two tobacco companies Altria and Philip Morris International combined made up 2% of the branded plastic litter found, both Danone and Nestlé each produced 3% of it, PepsiCo was responsible for 5% of the discarded packaging, and 11% of branded plastic waste could be traced to the Coca-Cola company. “The industry likes to put the responsibility on the individual,” says the study’s author, Marcus Eriksen, a plastic pollution expert from The 5 Gyres Institute. “But we’d like to point out that it’s the brands, it’s their choice for the kinds of packaging [they use] and for embracing this throwaway model of delivering their goods. That’s what’s causing the greatest abundance of trash.” The Guardian approached Altria, Philip Morris International, Danone, Nestlé, PepsiCo and The Coca-Cola Company. It said: “We care about the impact of every drink we sell and are committed to growing our business in the right way.” It has pledged to make 100% of its packaging recyclable globally by 2025, and to use at least 50% recycled material in packaging by 2030. Nestlé said it has reduced its virgin plastic usage by 14.9% in the last five years, and supports schemes around the world to develop waste collection and recycling schemes. However, while many of these companies have taken voluntary measures to improve their impact on plastic pollution, the experts behind the study argue they are not working. Plastic production has doubled since the beginning of 2000 and studies show only 9% of plastic is being recycled.
When the team collected data on self-reported yearly plastic packaging production for each of these multinational companies and compared it with the data from their 1,500-plus litter surveys, their statistical analysis showed that every 1% increase in plastic production was directly correlated with approximately a 1% increase in plastic pollution. “Actually seeing this one-to-one increase, I was like, wow,” says study author, Kathy Willis, a marine socio-ecologist from the Commonwealth Scientific and Industrial Research Organisation in Australia. “Time and time again from our science we see that we really need to be capping how much plastic we are producing.”.....read on https://www.theguardian.com/environment/2024/apr/24/survey-finds-that-60-firms-are-responsible-for-half-of-worlds-plastic-pollution